Eric Balance

You might think your business is stuck because you haven't found the right strategy. The truth is, the problem lies deeper. You are building outer performance on an inner system that isn’t aligned. Monthly Recurring Revenue (MRR) does not come from chasing numbers or quick fixes. It comes from a business that holds trust, delivers consistently, and renews month after month. This state of steady, reliable revenue is what I call Business Nirvana. It happens when your mission and monetization...

Monthly Recurring Revenue (MRR) is often mistaken for just another marketing metric. In reality, it reflects something deeper: stewardship made measurable . When your business operates with clarity and balance, you can run three essential loops repeatedly without burnout or loss of trust. These loops are Momentum, Reach, and Retention . Together, they create a powerful cycle that drives sustainable growth and leads to what can be called Business Nirvana . This post explores how the 5D...

Momentum is often mistaken for motivation, a fleeting spark that ignites action. But real momentum is deeper. It is a steady current that carries you forward even when motivation fades. The key to creating this momentum lies in building conscious systems and structures designed to hold your vision, reduce friction, and expand your capacity to lead and create. This blog post explores how systems build momentum and how momentum, in turn, scales consciousness, helping you achieve lasting impact...